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Press - Subaru Winter Experience

Get a Personal Christmas Message From Patrik Sandell!

Christmas is just around the corner, and we’re all getting ready for the holidays. If you’re still thinking of what to give to your loved ones, a spot at Subaru Winter Experience would be the ultimate Christmas present! If you book a spot before Christmas Day, or if you’ve already booked a spot to give away as a present, we’ll arrange a personal message from Subaru Motorsports USA professional driver and Subaru Winter Experience founder Patrik Sandell!

Contact to arrange your personal Christmas message from Patrik Sandell.

Spots for Subaru Winter Experience 2020 have been filling up quickly, and we are very limited on our remaining One Day and Two Day Programs, but past Subaru Winter Experience and DirtFish Rally School attendees or persons with other types of driving experience have the option to sign up for our brand new Advanced Programs. Contact to see if you qualify for an Advanced Program. Our current availability is as follows:

One Day Program SOLD OUT

Two Day Program SOLD OUT

Two Day Advanced Program 2/18-19 (6 spots available) 2020

Three Day Advanced Program 3/4-6 (6 spots available) 2020

1:1 Personal Driver Training

Each Subaru Winter Experience course gives drivers the opportunity to try out brand new Subaru WRX STIs, WRXs, and BRZs on Dollar Lake in picturesque Eagle River, Wisconsin. Each car is equipped with specially studded tires to handle driving on the ice, while Sandell and the world’s best instructors from DirtFish are on hand to guide participants every step of the way, no matter their skill level. Subaru Winter Experience made its debut in Winter 2018 and is preparing for its third consecutive year at Dollar Lake this winter, with each year bringing more drivers than the last.

Subaru Winter Experience 2020 is almost sold out! If you have a request for a specific date not available anymore, please contact Linnea Sandell at

For more information and to book Subaru Winter Experience classes, visit For additional questions, contact Linnea at

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